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Episode 339 - Calypso AI CEO Donnchadh Casey and David Blendis, strategy director, Rowdy

ThinkBusiness Season 1 Episode 339

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0:00 | 36:26

When Irish tech firm CalypsoAI was acquired by global security giant F5 for $180 million, the spotlight landed on its AI security technology – but there’s a deeper story behind the deal.

In fast-moving categories like AI, it’s not just what you build, but how you’re perceived. CalypsoAI didn’t just compete in AI security – it helped define it. And that positioning can directly influence who gets acquired, and for how much.

Today, we’re exploring the role of brand as a strategic asset – one that shapes trust, narrative, and ultimately valuation.

I’m joined by Donnchadh Casey, CEO of CalypsoAI, and David Blendis, Strategy Director at Rowdy Studio.

Together, they’ll unpack why brand isn’t just marketing - it’s leverage.

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